Building your organic discoverability across the internet is an analytical process that requires mentions from credible sources.
This could be achieved by an effective link-building strategy.
And more than building links, you need a powerful backlink indexer tool to help you identify and organize the different backlinks pointing to your website.
So how can you do that and how can you attract the best kinds of links for your website?
This post will answer all your questions.
Let’s get started.
Why Are Backlinks Important For SEO?
Let’s say you have a website.
How do you make search engines believe that your website is trustworthy to be put on the first few pages of the SERPs?
The answer is backlinks.
Backlinks act as a vote of confidence from other websites - indicating that your content is valuable and trustworthy. They basically mean how many times your website (and the pages on it) have been linked towards, by other websites across the internet.
Google and other search engines use backlinks as a ranking signal to determine the authority and relevance of a website.
The more high-quality backlinks you have, the more likely your website will rank higher in search results.
But here’s a catch:
Rather than focusing on the quantity of backlinks, search engines focus on the quality of links. A single backlink from a website like Forbes is going to be much more impactful than 10 links from newly-created fashion websites.
At GroGoliath, we also give out a lot of links to other credible websites. Here’s an example from one of the blogs that we wrote on Google course certification:
So, how do you ensure that search engines recognize and value your backlinks? This is where a backlink indexer comes in.
Understanding Backlink Indexers (and How They Work?)
Simply put, a backlink indexer allows you to organize and track every single backlink that points to your website.
It’s a tool that crawls the web, finds all the links pointing to your site, and indexes them in a database. This allows you to have a detailed view of your backlink profile.
A backlink indexer helps you cross-check that search engines are aware of all the backlinks pointing to your website.
This is important because search engines can only value and consider backlinks that they know exist. With a backlink indexer, you can also monitor the health of your backlink profile, identify low-quality backlinks, and take necessary actions to become more SEO compliant.
Why Use a Backlink Indexer?
A backlink indexer identifies every backlink pointing to your website. However, it also:
Leads to improved search engine rankings and increased organic traffic to your site.
Monitors the backlink profile of every link.
Helps you devise a solid SEO strategy adhering to all important SEO principles.
Helps you identify any low-quality links that could potentially harm your SEO and decrease any organic rankings for your website.
Top 5 Backlink Indexers You Can Choose
1. Ahrefs
Ahrefs is one of the most popular SEO tools out there.
Because of its features and use cases, it is a perfect backlink indexer tool that you could use for your website.
Besides offering a powerful backlink checker, Ahrefs maintains one of the most extensive backlink databases in the industry.
The backlink index of Ahrefs is updated frequently which ensures a comprehensive view of your backlink profile.
Pros 👍
Large backlink database which provides a broad perspective of your link profile.
Frequent updates and fresh data for accurate analysis.
In-depth analysis and advanced features for competitor research and link prospecting.
User-friendly interface and intuitive navigation.
Cons 👎
Relatively expensive for smaller businesses or individuals.
Not beginner-friendly.
2. Semrush
Being a comprehensive and one of the most used SEO tools, Semrush has quickly charted to become one of the best backlink indexers.
With an extensive backlink database, SEMrush enables users to deeply monitor their link profiles.
This also means that users can perform competitor research, and identify link-building opportunities.
Pros 👍
Large backlink database with frequent updates.
Advanced competitor analysis for insights into their backlink strategies.
Integration with other SEO tools within the SEMrush suite.
Easy-to-use interface.
Cons 👎
Slightly higher priced.
Limited data access on lower-tier plans.
Moz's Link Explorer is another popular tool in the SEO industry that offers a competent backlink indexer.
This tool helps you understand all the ins and outs of the backlinks pointing to your website along with identifying opportunities for link building and tracking your backlink growth.
Pros 👍
Moz's Domain Authority (DA) metric is widely recognized in the industry.
Provides an in-depth analysis of backlinks and anchor text distribution.
User-friendly interface - suitable for both beginners and experienced SEO professionals.
Cons 👎
The free version of Moz's Link Explorer has limited functionality.
Some users find the backlink index to be slightly smaller than that of competitors.
4. Majestic SEO
One of the veterans of the industry, the Majestic SEO tool is popular for its focus on link metrics and historical data of a website.
The tool provides insights into your backlink profile - allowing you to deeply understand the trustworthiness of your link sources.
Pros 👍
Provides an in-depth analysis of the link quality pointing towards your website
Historical backlink data allows you to track link growth over time.
Offers a range of SEO tools for comprehensive site analysis.
Cons 👎
The UI could be better than what it is now.
The backlink index is relatively smaller compared to some competitors.
An official and free tool from Google, the Google Search Console is a very important tool for SEO marketers.
The tool provides all the necessary information about your website's performance in search results.
Although the Search Console isn’t a dedicated backlink indexer, it still gives you a proper idea about the links that Google thinks are pointing to your site.
Pros 👍
A free-to-use tool
Offers all necessary KPIs
Helps you understand your position across search engines
Integration with other Google tools, providing valuable insights.
Cons 👎
Limited data compared to specialized backlink indexers.
Does not provide a comprehensive view of all backlinks.
Choosing a Backlink Indexer For Your Website
There are plenty of backlink indexers that are usually provided by default with the different B2B SEO tools that you could purchase.
However, before you start using a particular backlink indexer, make sure to ask yourself the following questions:
Is the backlink indexer I’m choosing reliable and trustworthy in terms of the data it provides?
Is it easy to use?
Does it provide all the tools that I need?
Does it fit my budget?
Does it fulfill my requirements?
So how do you use your backlink indexer tool?
Choose a particular tool: Choose a backlink indexer that meets your needs.
Set up your account: After you sign up, connect your website to the backlink indexer tool and integrate it with your CMS.
Crawl and Analyze: After your website is connected, allow the backlink indexer to find and index all backlinks that are pointing to your site. The next step is to analyze the backlink profile to get insights into the number of backlinks, the quality of the referring domains, and the anchor text used.
Monitor regularly: Regularly monitor your backlink profile to identify any changes or new backlinks. This will help you stay on top of your SEO efforts and make necessary adjustments if needed.
Take the required action: If you identify any toxic or low-quality backlinks, take necessary actions such as disavowing or removing them to improve your SEO.
How to Build High-Quality Backlinks?
Building high-quality backlinks is an essential part of getting discovered on the internet and building your organic presence.
Here are some of the best ways to do that:
Being the source of information: Informative and value-driven content is preferred by search engines and people alike. The more value your content serves, the more websites are likely to link to you.
Being present with guest blogging: Guest blogging is one of the fastest ways to gain authority in your industry. From gaining exposure to building a reliable readership, you can guest blog to give your SEO tactics a boost.
Collaborate: Building genuine relationships with influencers and authoritative websites in your industry can be highly beneficial for you. You can engage with them, collaborate on projects, and ask for backlinks over time too.
Frequently Asked Questions About Backlink Indexers
1. Are backlink indexers free to use?
Most backlink indexers will offer you free trials. However, an effective backlink indexer is usually a paid subscription whose price varies from one tool to another.
2. How often should I monitor my backlink profile?
You can monitor the backlink profile of your website at least once a month. Doing so can allow you to stay on top of any changes required.
3. Does a backlink indexer guarantee higher search engine rankings?
A backlink indexer only provides an analysis of your backlink profile and DOESN’T guarantee higher search rankings. However, after you use this data to build an effective SEO strategy, you can start seeing tangible results.
Building Your Backlink Profile
Backlinks are an integral part of every website.
Most importantly, you need to properly analyze where these backlinks are coming from and how much value they serve for your business.
A backlink indexer helps you identify all the backlinks pointing to your website. This ultimately builds the SEO authority on your website.
Building a solid backlink profile could be challenging, however.
This is why we at GroGoliath - a comprehensive SEO agency can take care of this problem for you.
Recently, we posted an SEO case study on how we helped one of our clients reach from 0 to half a million organic impressions in just a few months.
If you want a similar discoverability for your business, book a consultation call with us and we will help you unlock the real value and potential of your business.
Commentaires